How to Use HighLevel’s Reviews Widget + AI Summary to Boost Conversions

Total read time: 3.5 - 4 Minutes

Your customer reviews are gold. They’re the proof your business delivers — yet too often, they’re hidden away where nobody sees them. What if you could put those reviews right in front of every website visitor and even use AI to summarize them so prospects instantly trust you?

That’s exactly what the HighLevel Reviews Widget + AI Summary does, and in this guide, I’ll walk you through how to set it up, customize it, and use it to turn your reviews into sales.

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Why Reviews Are Critical for Your Website

Build Trust Instantly – New visitors are more likely to buy when they see others had a great experience.

• Improve Conversions – Showcasing social proof reduces hesitation.
  

• Boost SEO – Fresh, relevant reviews improve visibility in search results.
  

If you’re not showing reviews front-and-center, you’re leaving money on the table.

What Is the HighLevel Reviews Widget?

The Reviews Widget inside HighLevel (GoHighLevel) allows you to display real reviews from sources like Google directly on your site.

Key Features:

• AI Summary: Automatically condenses dozens of reviews into easy-to-read summaries.
  

• Multiple Display Styles: List view, carousel, slider, or “Flash” pop-up widget.
  

• Custom Branding: Adjust colors, dark mode, and styling to match your site.
  

• Selective Display: Hide star-only reviews and only show detailed feedback.

How the AI Summary Works

Not everyone wants to read through dozens of reviews. That’s where AI Summaries shine. HighLevel offers three options:

1. Short Summary – Quick, one-sentence recap.
   

2. Detailed Summary – More descriptive, but still condensed.
   

3. Action Points (Bullets) – Easy-to-scan highlights, perfect for websites.
   

💡 Pro Tip: Use the bulleted AI summary for maximum clarity and impact.

Step-by-Step: Setting Up the Reviews Widget in HighLevel

1. Go to Reputation Manager → Click Widgets.
   

2. Create New Widget → Choose display style (list, carousel, slider, or flash).
   

3. Toggle AI Summary → Pick short, detailed, or bullet points.
   

4. Customize Settings:
   

   • Add a heading (e.g., “Need Proof? Here’s What Customers Say”).
     

   • Hide “Write a Review” button (use a separate widget if you want to collect reviews).
     

   • Match the colors to your brand (light or dark mode).
     

Save & Publish → Drop it into your HighLevel site or funnel builder by searching “Reviews.”

If you want to see Workflow AI in action, check out Beant’s full tutorial here:

Live Example: Extendly Website

At Extendly, we use the Reviews Widget + AI Summary right on our homepage. It shows real Google reviews, condensed into bullet points by AI, so visitors instantly understand why businesses trust us.

👉 Check it out at Extendly.com

Why You Should Use It for Your Clients Too

If you run an agency, the Reviews Widget is a no-brainer:

• Adds value to your client’s websites.
  

• Improves their conversion rates.

• Makes your agency look like a rockstar by leveraging HighLevel’s hidden features.

Final Thoughts

Your reviews shouldn’t be buried. With HighLevel’s Reviews Widget + AI Summary, you can showcase your best testimonials, build trust instantly, and turn visitors into paying customers.

👉 Start using the Reviews Widget today and watch how much easier it becomes to convert leads into sales.

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